
Circoolar helps forward-looking companies develop products that lead — sustainably, profitably, responsibly.
Helping business teams embed sustainable innovation and AI driven product strategies, to turn sustainability into measurable commercial and brand advantage.
Meet Raquel:
Your guide to sustainable innovation
For over 20 years, I’ve been helping businesses accelerate their sustainability transformation.
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I help organizations not just keep up, but lead. From building sustainable product frameworks to steering regulatory foresight and embedding data-driven decision-making for competitive value propositions.
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I work with companies ready to go beyond compliance, those committed to making sustainability a core strategy that drives growth, competitiveness, and brand trust.
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As a trusted advisor to corporations and a lecturer at top business schools and universities, I bring both a sharp business lens and a systems-thinking approach: embedding sustainability where it matters most: in your products, your processes, and your purpose.
Product
Innovation
Impact Leadership
Results
Sustainability & Circular Innovation
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Build and embed eco-design programs (from LCA practice to sustainable portfolio roadmaps)
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Shape sustainable materials strategies and engage your supply base
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Design circular business models that extend product lifespan and reduce business risk
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Run hands-on innovation workshops that turn sustainability into your competitive edge
AI-powered Sustainable Innovation
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Use AI and advanced data tools to identify design hotspots, optimize materials, and model compliance — accelerating your product sustainability roadmaps.
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Defining the right prompts that generates valuable insights that drives excellence and conversion
Strategic Vision & Leadership
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Co-create your sustainability North Star: a clear, compelling positioning that aligns executives, inspires teams, and strengthens stakeholder confidence.
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Help to navigate in a future-proof horizon of innovation mapping
Capability Building
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Tailored workshops and programs for your R&D, Marketing and Brand, and Procurement teams — embedding sustainable thinking and aligning processes with your strategic goals.
Quickly assess your product sustainability.
Download your free checklist in seconds


Lectures & Workshops for Business Schools and Executive Programs
In a world of accelerating change, a clear purpose is your greatest asset. I design workshops and lectures that help leaders shape powerful sustainability visions, the kind that drive strategic focus, ignite innovation, and set the stage for meaningful transformation.
AI & Sustainability in Business
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How generative intelligence is reshaping sustainable product development.
The Future of Eco-Innovation
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Designing products and strategies that thrive in a circular economy.
Leadership & Regenerative Business
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Why the next competitive advantage is regenerative, not just sustainable.
Neuroscience & NLP for Transformative Change
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How to unlock the mindsets that drive sustainable business shifts.
